By now, I’m sure you’ve heard that content is king, but you still haven’t devoted the time to produce relevant content for your website. Maybe you’re not sure what to write or how to post new articles. Or, maybe you just don’t have the time, as you have to focus on other much more important tasks in your daily operations.
But, what you may not realize is that you are missing out on one of the top ways to attract new customers and develop a relationship with them. Content marketing—aka Blogging—is one of the most effective tools for increasing organic search traffic, and is highly influential with buyers, as it helps determine a company’s credibility.
In fact, 76% of shoppers felt closer and more positive about a company after reading their custom content (source), and 80% of people appreciate learning about a company through custom content (source). Which means, that you should probably develop a content strategy and get to blogging!
All that being said, if you don’t have a content strategy in place or if you don’t even have a blog set up, contact us today and let’s get you set up for content marketing success. We’ll get your blog set up, we’ll help you with a content marketing strategy, and if you don’t have time to write or post new content, we can even help you produce custom articles to post on your website.